VALUE VAULT

THE ULTIMATE SELL-HIGH STRATEGY


154 Walker Ave, Wahiawa, HI 96786


Prepared For

Heidi & Jason Richard


Prepared By

Justin K. Taparra, RA, MRP

RS-81485 | 808-349-6499

Team Taparra | eXp Realty (RB-21841)


TEAM TAPARRA | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | April 5, 2026

Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

Activity vs. Timing

Why the first two weeks matter most

Peak Activity occurs in Weeks 1–2. The chart above reflects a universal truth in residential real estate: buyer interest is highest the moment a property enters the market. The initial surge represents every qualified buyer currently in the market, every agent tracking new inventory, and every algorithm that flags fresh listings. In the Wahiawa market right now, that window is especially critical — the active competition at 216 Walker Ave has been sitting for 491 days. Buyers are watching. Pricing correctly from Day One is not optional.

Price Correctly From Day One

Homes priced at market value capture the full surge of initial buyer attention. This is the window where multiple offers and competitive bidding are possible.

Overpriced Homes Miss the Window

An overpriced listing gets clicks but no offers. Buyers move on. By the time the price drops, the early momentum is gone and market awareness has faded.

Chasing the Market Down

Price reductions signal desperation. Each cut trains remaining buyers to wait for the next one. The seller loses leverage at every step of the negotiation.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

The Importance of Pricing

How pricing affects the number of buyers who will see your home

Pricing Pyramid

1
2
3
4
1

15% ABOVE Market

Reaches less than 5% of buyers

2

10% ABOVE Market

Reaches only 10% of buyers

3

5% ABOVE Market

Reaches only 30% of buyers

4

AT Market Value

Reaches 60% of buyers

Why Buyer Pool Size Matters

Every percentage point above market value dramatically narrows the universe of buyers who will even consider your home. Fewer buyers means fewer showings. Fewer showings means less competition. Less competition means a lower final sale price and a longer time on market.

The goal of strategic pricing is to maximize the number of qualified buyers competing for your property simultaneously. When multiple buyers are actively interested at the same time, you gain negotiating leverage, the ability to reject low-ball offers, and a higher probability of an above-asking or clean offer.

In the case of 154 Walker Ave, the cash-only buyer pool is already narrower than conventional listings. That makes capturing every available cash buyer from Day One even more critical. Overpricing this property is not a negotiating strategy — it is a path to sitting unsold alongside the teardown at 216 Walker Ave.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

Setting the Price

Two perspectives that must align

The Seller's Perspective

What sellers typically consider when setting a price:

Original purchase price ($398,000 in 2019)

Outstanding mortgage and HELOC balances

Cost of improvements made over time

Desired profit or break-even target

Online automated estimates (Zillow, CoreLogic)

Emotional attachment and personal investment

The Buyer's Perspective

What actually determines what a buyer will pay:

Comparable sold properties — what the market has proven

Current competition — 216 Walker Ave is listed at $590,000 right now

Property condition relative to available alternatives

Financing availability — likely cash only due to condition concerns

Renovation cost estimates and perceived risk of deferred maintenance

Inspection findings, structural concerns, termite and water damage

Understanding this gap between the seller's frame of reference and the buyer's decision-making process is the foundation of every successful pricing strategy. The numbers in this presentation are designed to bridge that gap with factual, market-based evidence — not opinion. A teardown on the same street has been asking $590,000 for 491 days with zero buyers. That is the loudest voice in the room, and our pricing strategy must speak louder.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

Where Your Commission Goes

And why the way realtors are paid actually protects you

The NAR Settlement — What It Actually Means

You may have heard about the National Association of Realtors settlement in 2024. Many sellers now believe they no longer have to offer compensation to a buyer's agent. Here is what actually changed — and what did not.

The settlement was about transparency, not the elimination of buyer agent compensation. It requires that commission terms be clearly disclosed upfront rather than buried in MLS data. That is a good thing. But the fundamental structure of how real estate transactions work in Hawaii has not changed.

As of today, the vast majority of active listings in Hawaii still offer compensation to the buyer's agent. This has been standard practice for over 40 years in our market. The reason is simple: it works.

Paying a Buyer's Agent Is a Marketing Fee

When you offer compensation to a buyer's agent, you are not giving money away. You are making the smartest marketing investment available to you.

Why Commission-Based Pay Is the Best Structure for Sellers

Real estate commissions are 100% performance-based. If your agent does not sell your home, they do not get paid. Period. The incentives are perfectly aligned: the more you make, the more your agent makes.

With commission-based compensation, the incentives are perfectly aligned:

Motivated to Finish

Your agent is motivated to get the job done, not drag it out.

Motivated to Perform

Your agent is motivated to do it well, because if they do not perform, they do not eat.

Shared Success

The more you make on the sale, the more your agent makes — your success is their success.

Typical Commission Structure

Listing Agent (Team Taparra)

3%

of sale price

Buyer's Agent

3%

of sale price

Commission percentages are negotiable on every transaction. The percentages shown above are for educational purposes. Your specific commission structure is detailed on the Net Proceeds Worksheet.

Buyer Agent Compensation & Transparency

New NAR rules — what every seller needs to know in 2026

What Changed After the NAR Settlement

As of August 2024, the National Association of Realtors settlement introduced two key rule changes. First, buyer's agents must have a signed buyer representation agreement before showing homes. Second, compensation offers can no longer be published in MLS systems. They are now negotiated separately, outside the MLS.

What this means for sellers: you are not required by any rule to offer buyer agent compensation. But the data and practical reality tell a different story.

You Can Still Offer Compensation

Sellers absolutely may — and in most cases should — offer buyer agent compensation. It is negotiated directly between parties and disclosed in the purchase contract, not the MLS. Nothing prevents you from offering it.

Offering Compensation Expands Your Buyer Pool

Many buyers, especially in the cash-investor market, are working with buyer's agents. If your home does not offer compensation, their agent may steer them toward homes that do. In a challenging condition scenario like 154 Walker Ave, every buyer matters.

Not Offering May Limit Exposure

A cash buyer can negotiate to have the compensation built into their offer structure. But if their agent does not bring them to your home in the first place, that negotiation never happens. Compensation is a marketing tool — and in this market, not using it is a risk.

Transparency Is the New Standard

Under the new rules, all compensation must be disclosed clearly and agreed to in writing before any agency relationship begins. Team Taparra follows these standards on every transaction. Your commission structure, the buyer agent compensation offer, and all associated costs are detailed in the Net Proceeds Worksheet at the end of this presentation — in plain language, with no hidden fees.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

Subject Property Notes

154 Walker Ave, Wahiawa, HI 96786

Property Summary

Overall Condition Assessment

Condition Factors

Roof (Positive)

Main roof replaced January 2026 per seller. This is a significant positive. Secondary/covered area roof appears old. Confirm warranty documentation before listing.

Ceilings — Below Average

Bedroom ceilings show significant sagging — tape and/or wood strips coming down. Staining and wear throughout. Open ceilings in kitchen area. High ceilings throughout bedrooms are a positive characteristic, but condition needs addressing.

Interior Paint — Below Average

Different colors in different bedrooms (mismatched). Ceiling paint in kitchen area harsh/rough. Paint drips onto bathroom shower walls and bathtub. Staining and wear visible on ceilings throughout.

Kitchen Condition

Bathroom Condition

Bedrooms, Living Areas & Major Systems

Bedrooms (All 3)

Living & Common Areas

Major Systems & Exterior

Structural, Safety & Disclosure Items

Structural — Bathroom Floor

Floorboards under bathroom were moving. Owner reinforced with two 4x4 posts but repair was not done well. Wood needs to be properly addressed — this is a safety issue. Structural integrity under bathroom plumbing is compromised.

Termite Damage — Significant

Plenty of termite damage observed throughout. Visible termite damage to eaves. Wood coming off in areas. Damage visible underneath the house. Termite inspection report will be critical. Treatment/repair costs could be substantial.

Water Intrusion Through Siding

Water goes into the siding of the house (single wall construction) when it rains hard. Wet conditions observed under/around the home. Single wall construction is particularly vulnerable.

Jalousie Windows — Operability

Some may be seized (non-operable). Safety concern (egress) and habitability issue.

Electrical System

All outlets and switches are older. May need updating to current code.

Bathroom Shutoff Valves

Probably very old. May need replacement.

Positive Features

Large 6,600 SF Lot

Generous for the Wahiawa area. Fee simple ownership. Fully fenced with private gate.

New Roof (Jan 2026)

Main roof replaced January 2026 — a significant advantage over many competing properties in this price range.

Functional Home

Not a teardown. Working washer, functional kitchen and bathroom, fruit trees, approximately 3 parking spaces.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

Comparable Market Activity

Wahiawa Area — Single Family Homes

Tax Assessed Value (2026)

$671,700

Land: $615,600 | Building: $56,100

Tax assessments are based on mass appraisal models and often lag behind market conditions. For property tax purposes only — not market value.

Zillow Zestimate

$662,600

Automated algorithm — cannot account for property condition, renovations, structural concerns, or local market nuances. For reference only.

CoreLogic RealAVM

$705,500

Range: $626,700 — $784,400 | Confidence Score: 76 | As of 03/02/2026

Statistical estimate — cannot replace a professional market analysis.

All Properties Found in Search

16

Properties Found

5

Used in Analysis

4

Active Listings

1

In Escrow / Pending

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

EXTREMELY HIGH WEIGHTMLS# 202524702

216 Walker Ave, Wahiawa, HI 96786

Comp 1: 216 Walker Ave

Active $590,000 | EXTREMELY HIGH WEIGHT — Most Critical Data Point in This Analysis

This comp carries EXTREMELY HIGH WEIGHT because it is on the same street as the subject with an identical lot size, and it has been sitting unsold for 491 days. This is the single most important data point in the entire analysis. It proves that properties in disrepair on Walker Avenue cannot sell at $590,000 — and any pricing strategy for the subject must account for this active competition.

216 Walker Ave has been listed twice — first at $625,000 (expired after 340 days), then relisted at $590,000 (now 151 additional days with no buyer). The listing agent describes it as tear-down condition. Cash only. Zero accepted offers in 16 months. Every buyer who searches for homes on Walker Avenue will see this property alongside yours. Your pricing must create undeniable differentiation.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

EXTREMELY HIGH WEIGHTMLS# 202524702

Comp 1 Adjustments: 216 Walker Ave

Active $590,000 | 3/1 | 976 SF Living | 6,600 SF Land | Built 1958 | Slab | Cash Only

This comp carries LOW WEIGHT for valuation purposes because it is an unsold active listing, not a closed transaction. However, it carries the HIGHEST WEIGHT for pricing strategy — it is the direct competition on the same street and the primary reason our recommended list price is $589,000 and not higher.

1. Condition Factors

2. Non-Condition Factors

3. Structural & Physical Adjustments

4. Combined Net Total

Condition

-$36,950

Non-Condition

$0

Structural

-$9,200

COMBINED

-$46,150

🏠 What This Would Have Looked Like for Your Home

If your home had followed the same market trajectory as this comp...

1

DAY 1 — September 23, 2024

Listed at $578,850 ($625,000 OLP − $46,150 adjustment)

2

DAY 340 — August 29, 2025

Listing EXPIRED after 340 days with no buyer. Not a single accepted offer.

3

DAY 341 — November 1, 2025 (Relisted)

Relisted at $543,850 ($590,000 − $46,150)

Total price drop from original ask: $35,000

4

DAY 491+ — April 5, 2026 — TODAY

STILL ON THE MARKET. No buyer after 491 days at any price.

What Does This Comp Tell Us?

This property sits on the same street as the subject with an identical 6,600 square foot lot — and it has been sitting on the market for a combined 491 days across two separate listings without finding a buyer. Originally listed at $625,000, it expired after 340 days, was relisted at $590,000, and has now been active for another 151 days with no offers. The listing agent describes it as "tear-down condition" and it is restricted to cash buyers only.

This comp sets the absolute floor for Walker Avenue. Even at $590,000, the market has said no. The subject is in meaningfully better condition — functional kitchen, usable bathroom, working washer, and a new roof installed January 2026. But the gap is not as wide as it might seem. The subject still needs a full renovation, has structural concerns, termite damage, water intrusion, and a significant cleanout.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

EXPIREDLOW WEIGHTMLS# 202505473

1307 California Ave, Wahiawa, HI 96786

Comp 2: 1307 California Ave

Expired (In Escrow — Deal Fell Through) $699,000 | LOW WEIGHT

This comp carries LOW WEIGHT because the transaction never closed, the listing was handled by a discount brokerage with limited marketing effort, and the property may still be in escrow on a mortgage assumption despite showing as expired. We attempted to contact the listing agent for confirmation but discount brokerages are often difficult to reach. However, this comp still provides important context about the $700,000 price ceiling in the Wahiawa market.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

EXPIREDLOW WEIGHTMLS# 202505473

Comp 2 Adjustments: 1307 California Ave

Expired $699,000 | 2/1 | 750 SF Living | 3,500 SF Land | Built 1941 | CPR Single Family | Fully Renovated

This comp carries LOW WEIGHT because it did not close. The deal fell through and the listing expired. It tells us what the market was willing to attempt at $699,000 — but not what it was willing to pay.

1. Condition Factors

2. Non-Condition Factors

3. Structural & Physical Adjustments

4. Combined Net Total

Condition

-$186,000

Non-Condition

-$10,000

Structural

+$47,350

COMBINED

-$148,650

🏠 What This Would Have Looked Like for Your Home

If your home had followed the same market trajectory as this comp...

1

DAY 1 — February 21, 2025

Listed at $550,350 ($699,000 − $148,650 net adjustment)

2

DAY 53 — April 14, 2025

Contract accepted

3

DEAL FELL THROUGH — Listing Expired

Even at the adjusted value, the deal could not close. A fully renovated, excellent-condition home at $699,000 could not survive escrow in this market.

What Does This Comp Tell Us?

This fully renovated, turnkey 2-bedroom home was listed at $699,000, went under contract in 53 days, and then the deal fell through and the listing expired. Despite being in excellent condition with AC split, quartz counters, a stunning tile shower, new everything, and qualifying for multiple financing types including USDA and VA, it still could not close at this price point.

This tells us something important about the Wahiawa market right now: even the nicest small homes are facing resistance at the $700,000 level. The subject is a 3-bedroom with a much larger lot, which helps, but its condition is on the opposite end of the spectrum. When a renovated home at $699,000 cannot close, a home needing a complete renovation must be priced aggressively to generate buyer interest.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

SOLDLOW-MEDIUM WEIGHTMLS# 202507240

1363 California Ave, Wahiawa, HI 96786

Comp 3: 1363 California Ave

Sold $755,000 | LOW-MEDIUM WEIGHT

This comp carries LOW-MEDIUM WEIGHT because while it is a confirmed closed transaction, it is a significantly nicer product than the subject and it closed in October 2025 — making it somewhat stale in the current market. The extended 192-day market time and $20,000 in concessions further reduce its reliability as a direct value indicator. However, its overpricing story is instructive.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

SOLDLOW-MEDIUM WEIGHTMLS# 202507240

Comp 3 Adjustments: 1363 California Ave

Sold $755,000 (Gross) / $735,000 (Net) | 3/1 | 1,040 SF Living | 6,692 SF Land | Built 1961 | Above Average Condition

This comp carries LOW WEIGHT as a confirmed closed sale. It is the overpricing cautionary tale — above average condition, and it still took 192 days, a $41,000 price reduction, and $20,000 in seller concessions to close.

1. Condition Factors

2. Non-Condition Factors

3. Structural & Physical Adjustments

4. Combined Net Total

Condition

-$131,950

Non-Condition

-$30,000

Structural

-$14,070

COMBINED

-$176,020

🏠 What This Would Have Looked Like for Your Home

If your home had followed the same market trajectory as this comp...

1

DAY 1 — March 14, 2025

Listed at $603,980 ($780,000 OLP − $176,020 net adjustment)

2

~DAY 120 (est.) — July 2025

Price reduced by $41,000. New effective list: $562,980 ($739,000 − $176,020)

3

DAY 192 — September 19, 2025

Contract accepted after 192 days

4

DAY 231 — October 31, 2025

Closed at $578,980 ($755,000 − $176,020)

Minus $20,000 in seller concessions = net $558,980

Total loss from original ask: $45,000 (price reduction + concessions)

What Does This Comp Tell Us?

This is the overpricing cautionary tale. This 3-bedroom, 1-bath home with a similar lot size to the subject was originally listed at $780,000 in March 2025. It sat for months, was reduced to $739,000, and finally sold at $755,000 in October 2025 — 192 days after listing. On top of that, the seller provided $20,000 in closing cost credits to the buyer, making the effective sale price $735,000.

The property was in above average condition — better than the subject by a wide margin — and it still took over six months, a price reduction, and $20,000 in concessions to get the deal done. The 192 days on market eroded the seller's negotiating position and ultimately cost them money.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

SOLDMEDIUM WEIGHTMLS# 202517200

464 Iliwai Dr, Wahiawa, HI 96786

Comp 4: 464 Iliwai Dr

Sold $775,000 ($15,000 above listing price) | MEDIUM WEIGHT — Most Important Sold Comp

This comp carries MEDIUM WEIGHT. It is a confirmed closed transaction with a condition profile closer to the subject than any other sold comp. It sold in 6 days for $15,000 above listing price with FHA financing and no concessions, demonstrating strong buyer demand when priced correctly. However, it closed in November 2025, making it a slightly aging comp in the current market.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

SOLDMEDIUM WEIGHTMLS# 202517200

Comp 4 Adjustments: 464 Iliwai Dr

Sold $775,000 | 4/1 | 936 SF Living | 5,000 SF Land | Built 1957 | Average Condition | FHA | 6 DOM

This comp carries MEDIUM WEIGHT as the strongest sold comparable. Average condition (not renovated), sold $15,000 above listing price in just 6 days with FHA financing. The condition closest to what the subject could look like after basic preparation. Most important comp in the entire analysis.

1. Condition Factors

2. Non-Condition Factors

3. Structural & Physical Adjustments

4. Combined Net Total

Condition

-$132,350

Non-Condition

-$10,000

Structural

-$950

COMBINED

-$143,300

🏠 What This Would Have Looked Like for Your Home

If your home had followed the same market trajectory as this comp...

1

DAY 1 — September 26, 2025

Listed at $616,700 ($760,000 OLP − $143,300 net adjustment)

2

DAY 6 — September 30, 2025

Contract accepted at $631,700 ($775,000 − $143,300) — OVER ASKING

+$15,000 above listing price

3

DAY 47 — November 12, 2025

Closed at $631,700 with no concessions

Total gain from asking: +$15,000 | Total days from listing to closing: 47

What Does This Comp Tell Us?

This is the most important comp in the set. A 4-bedroom, 1-bath home in average condition — not renovated, older kitchen, older carpet, jalousie windows, no AC, no ceiling fans — was listed at $760,000 and sold for $775,000 in just 6 days. No price reduction. No concessions. The buyer used FHA financing, which means this home passed FHA minimum property condition standards.

The condition of this home is the closest to what the subject could look like after basic cleaning and preparation — but the subject has significant additional issues (structural concerns, termite damage, water intrusion, seized windows, dump shed) that this comp does not. The buyer demand at this price point was immediate and competitive, resulting in a sale $15,000 above listing price.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

SOLDMEDIUM WEIGHTMLS# 202525333

248 Kolekole Dr, Wahiawa, HI 96786

Comp 5: 248 Kolekole Dr

Sold $790,000 ($65,000 above listing price) | MEDIUM WEIGHT

This comp carries MEDIUM WEIGHT. It is the most recent closed sale in the analysis (January 2026) and demonstrates what is possible at the top of the Wahiawa market. However, it is a significantly nicer product than the subject — renovated in 2010 with granite counters, real wood floors, crown molding, 15 owned solar panels, and a multigenerational back unit. The gap between this comp and the subject is substantial, but the fact that it sold $65,000 above listing price in just 10 days reinforces that buyers will compete aggressively for the right property at the right price.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

SOLDMEDIUM WEIGHTMLS# 202525333

Comp 5 Adjustments: 248 Kolekole Dr

Sold $790,000 | 3/2 | 1,020 SF Living | 3,849 SF Land | Built 1941 (Remod 2010) | Excellent Condition

This comp carries HIGH WEIGHT. While it is a confirmed sale, the renovation gap between it and the subject is enormous — over $120,000 in condition adjustments alone. It establishes the top of the Wahiawa market for renovated product, which the subject emphatically is not.

1. Condition Factors — Full Line-by-Line

2. Non-Condition Factors

3. Structural & Physical Adjustments

4. Combined Net Total

Condition

-$181,900

Non-Condition

-$25,500

Structural

+$10,360

COMBINED

-$197,040

🏠 What This Would Have Looked Like for Your Home

If your home had followed the same market trajectory as this comp...

1

DAY 1 — November 12, 2025

Listed at $527,960 ($725,000 OLP − $197,040 net adjustment)

2

DAY 10 — November 22, 2025

Contract accepted at $592,960 ($790,000 − $197,040) — $65,000 ABOVE LISTING PRICE

3

DAY 55 — January 6, 2026

Closed at $592,960 with only $500 in concessions = net $592,460. Total gain from asking: +$65,000 | Total days from listing to closing: 55

What Does This Comp Tell Us?

This renovated 3-bedroom, 2-bath home with 15 owned solar panels, granite counters, real wood floors, crown molding, and a flexible back unit for multigenerational living was listed at $725,000 and sold for $790,000 — $65,000 ABOVE LISTING PRICE in just 10 days. Conventional financing with only $500 in concessions.

This comp represents what is possible at the top of the Wahiawa market for renovated single-family homes. The buyer competition was fierce and the seller captured significant premium value. However, the gap between this home and the subject is enormous. The subject has none of these upgrades, no solar, no second bathroom, no back unit, and needs a complete renovation plus structural and termite remediation.

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

ACTIVE COMPETITION — SAME STREET

YOUR COMPETITION

What is happening RIGHT NOW on your street

Why This Is the Most Important Data Point in This Entire Analysis

This property sits on the same street as yours. Same neighborhood. Same lot size. Same buyer pool. And after 491 days and two separate listing attempts, it has not received a single accepted offer at $590,000.

This is the single most important data point in this entire analysis. Every buyer who looks at your home will also see this listing. They will compare. They will ask: why should I pay more (or the same) for another property on Walker Ave when this one has been sitting for over a year?

The answer has to be obvious. Your home must be priced to create immediate, undeniable differentiation. Not $10,000 less. Not $20,000 less. Enough of a gap that a buyer sees your property and says: this is clearly the better deal. That urgency is what generates competitive offers and protects your negotiating position.

Properties that are priced at or above the competition's rejected price inherit the competition's fate: silence. No showings. No offers. Months of sitting. And every week that passes, the property becomes harder to sell — not easier.

What the Data Confirms

"Comp 3 (1363 California Ave) — Overpriced, sat 192 days, required a $41,000 price reduction and $20,000 in concessions"

"Comp 4 (464 Iliwai Dr) — Priced correctly, sold in 6 days, $15,000 ABOVE LISTING PRICE"

"Comp 5 (248 Kolekole Dr) — Priced correctly, sold in 10 days, $65,000 ABOVE LISTING PRICE"

"216 Walker Ave — Overpriced, 491 days, ZERO accepted offers at any price"

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

THE EFFECT OF OVERPRICING — EXPOSED BY REAL DATA

These are not generic statistics. These are real properties in Wahiawa that prove exactly what happens when you price right versus price wrong.

PRICE IT RIGHT, SELL IN UNDER 2 WEEKS: YOU GAIN 2% TO 9% ABOVE LISTING PRICE

PRICE IT WRONG, SIT FOR MONTHS: YOU LOSE 5.6% TO 5.8% FROM YOUR ORIGINAL ASK

THE REAL COST OF OVERPRICING IN WAHIAWA

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

Strategic Pricing Plan

154 Walker Ave, Wahiawa, HI 96786

MRF-Adjusted Indicated Value Range

SOLD COMP MRF-ADJUSTED RANGE: $559,295 — $603,905

TIGHTENED INDICATED VALUE RANGE: $545,000 — $565,000

Why $525,000 and Not Higher

The data says the home is worth $559K–$604K on paper. But paper value and list price are two different things.

The single most important factor: 216 Walker Ave (Comp 1) — a teardown on the SAME STREET with the SAME 6,600 sf lot — has been sitting at $590,000 for 491 days with no buyer. Every buyer who looks at 154 Walker Ave will also see 216 Walker Ave.

Pricing at $525,000 — $65,000 below the teardown — creates clear, undeniable differentiation. Better condition, functional kitchen, working washer, new roof, and a dramatically lower price. That creates urgency. The data supports $545K–$565K as market value, which means offers above listing price are still below market value. A win for both parties.

A LA CARTE PRICING MENU — SCENARIO 1 (AS-IS)

Property sold as-is. Vacant. Nothing removed. Foundation not repaired.

$525,000 — Very Aggressive RECOMMENDED

Est. DOM: 7–14 days | Est. Sale Price: $535,000 – $555,000

This is our recommended strategy. At $525,000, the property is priced $65,000 below the active teardown on the same street that nobody wants. A cash buyer sees two properties on Walker Ave: one at $590,000 that has been rejected for 16 months, and one at $525,000 that is in better condition with a new roof (January 2026). The choice is obvious. That creates urgency, multiple offers, and competitive bidding.

$535,000 — Aggressive

Est. DOM: 14–21 days | Est. Sale Price: $535,000 – $550,000

Still strong positioning. Creates buyer interest from investors and cash buyers within two weeks.

$545,000 — Moderate

Est. DOM: 14–30 days | Est. Sale Price: $535,000 – $545,000

At the bottom of the indicated value range. Reasonable but less urgency.

$555,000 — Conservative

Est. DOM: 30–60 days | Est. Sale Price: $535,000 – $545,000

At the midpoint of the indicated value range. Risk of extended market time increases.

$565,000 — At Value Ceiling

Est. DOM: 60–120+ days | Est. Sale Price: $535,000 – $545,000

At the top of the indicated value range. High risk of sitting. Buyers in this range expect better condition. Cash buyers will negotiate aggressively.

Sold Comp MRF Range

$559,295 — $603,905

Tightened Indicated Range

$545,000 — $565,000

Recommended List Price

$525,000

Target Closing Range

$535,000 — $545,000

SCENARIO 2: WHAT IF YOU REMOVE EVERYTHING?

If you remove all personal property, debris, yard items, shed contents, and items stored under the house before listing, the $45,000 cleanout penalty is eliminated from the analysis. The property photographs better, shows better, and is more accessible for inspections. The indicated value range increases to approximately $590,000 – $610,000.

However, the property is still cash-only because the foundation has not been repaired. The buyer pool remains limited to investors and cash buyers.

SCENARIO 2 RECOMMENDED LISTING PRICE: $575,000

SCENARIO 2 COMPETITIVE OFFER PRICE: $590,000

SCENARIO 3: THE LONG-TERM FLIP OPPORTUNITY

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

SCENARIO A: AS-IS LISTING

Estimated Net Proceeds Worksheet

154 Walker Ave, Wahiawa, HI 96786 | Prepared for Heidi & Jason Richard | April 5, 2026

Two Scenarios

$525,000 / $545,000

Mortgage Payoff

Bank of Hawaii: $316,901.65

Per seller screenshot 03/23/2026. Actual payoff will differ based on per diem interest and closing date.

HELOC Payoff

$91,615.81

Per seller conversation 03/23/2026. Actual payoff may differ.

Conveyance Tax Note

At $600,000 the conveyance tax is 0.15% ($900). If the sale price exceeds $600,000, the rate jumps to the 0.25% bracket, which would increase this line item significantly.

Net at $525,000

~$79,571

Net at $545,000 (Recommended Close)

~$98,453


Justin K. Taparra, RA, MRP | RS-81485 | (808) 349-6499 | justin@teamtaparra.com

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | April 5, 2026 | Prepared Exclusively for Heidi & Jason Richard

SCENARIO B: THE SMART INVESTMENT

SCENARIO 2: EVERYTHING REMOVED, FOUNDATION NOT FIXED

What if you invested in cleaning up the property before listing?

Every dollar invested in preparation is expected to return approximately 2x in sale price.

This does not include the added benefits of faster sale time, a broader and more competitive buyer pool, potential financing eligibility beyond cash-only, a stronger negotiating position, and the possibility of multiple offers driving the final sale price even higher — as we saw with Comp 4 ($15,000 over asking) and Comp 5 ($65,000 over asking) in this analysis.

*Mobile Notary Fee: Waived if sellers sign at the Title Guarantee escrow office.

**Conveyance Tax: At $590,000 and $600,000, the non-owner-occupied rate is 0.15% (properties selling below $600,000). Confirm rates with escrow officer at Title Guarantee.

Professional Cleanout: The $30,000 figure is an estimate. An actual quote from a licensed hauling company is required before committing to this investment. Actual costs may be higher or lower depending on the volume of material, accessibility, and disposal requirements.

The 2x return estimate (every $1 invested returns approximately $2 in listing price) is based on comparable market analysis and the agent's professional opinion. It is not a guarantee of increased sale price.

Mortgage payoff based on seller-provided statement dated 03/23/2026. HELOC payoff based on seller conversation dated 03/23/2026. Actual payoffs will differ based on per diem interest and closing date.

Title insurance and escrow fees are pending confirmation with Title Guarantee.

Commission amounts include Hawaii General Excise Tax (GE Tax) at 4.712%. Team Taparra: 2.7% + GE Tax (effective rate after 10% loyalty discount). Buyer's Agent: 2.5% + GE Tax.

THIS IS AN ESTIMATED NET PROCEEDS WORKSHEET. ALL FIGURES ARE APPROXIMATE AND SUBJECT TO CHANGE. ESCROW PROVIDES THE FINAL CLOSING STATEMENT. CONSULT A LICENSED CPA FOR ALL TAX QUESTIONS.

YOUR ROAD MAP TO CLOSING

154 Walker Ave, Wahiawa, HI 96786

Two paths to the same destination — choose the one that fits your goals.

SCENARIO A: LIST AS-IS

Fastest path to market. Sell the property in its current condition.

PHASE 1: AGREEMENT & PREPARATION

April 7 — Listing Presentation: "We walk through the market analysis, review the data, and align on strategy."

April 9 — Listing Agreement Signed: "We are officially partners. The journey begins."

April 13 — 45-Day Notice to Tenant: "Clock starts. Tenant has until May 28 to vacate."

PHASE 2: TRANSITION

May 15 — Tenant's Purchase Completes: "Tenant's new property closes. Move-out preparations begin."

May 28 — Property Vacant: "No later than this date. The home is ours to prepare."

PHASE 3: LAUNCH SEQUENCE

May 31 — Final Walkthrough: "Seller and agent walk the property together one last time before going live."

June 1 — Professional Photography: "Drone aerials and ground-level shots captured."

June 2 — Professional Video: "Cinematic property video filmed on site."

June 3GO LIVE ON MLS: "All marketing deployed. Listing price: $525,000."

June 6 — Video Published: "Professional video finalized and added to the listing."

Open House: TBD — "Dependent on property condition and structural safety assessment."

PHASE 4: THE MARKET RESPONDS

June 3–July 3 — Active Marketing Period: "Targeted outreach to investors, cash buyers, and agents."

July 3Accepted Offer (Target): "Estimated sale price: $535,000–$545,000"

PHASE 5: FINISH LINE

July 3–August 18 — Escrow Period: "Inspections, title, and final preparations."

August 18 — CLOSING DAY: "Keys transferred. Proceeds wired. You are done."

SCENARIO A SUMMARY

Listing Price: $525,000

Est. Sale Price: $535,000–$545,000

Timeline: ~134 days

Cleanout Cost: $0 (sold as-is)

SCENARIO B: CLEAN IT UP, CASH IN

Invest in preparation. Command a higher price.

PHASE 1: AGREEMENT & PREPARATION

April 7 — Listing Presentation: "We walk through the market analysis, review the data, and align on strategy."

April 9 — Listing Agreement Signed: "We are officially partners. The journey begins."

April 13 — 45-Day Notice to Tenant: "Clock starts. Tenant has until May 28 to vacate."

PHASE 2: TRANSITION

May 15 — Tenant's Purchase Completes: "Tenant's new property closes. Move-out preparations begin."

May 28 — Property Vacant: "No later than this date. The home is ours to prepare."

PHASE 3: THE TRANSFORMATION

May 29 — Professional Cleanout Begins: "Licensed hauling crew removes all personal property, debris, yard items, shed contents, and items stored under the house."

June 18 — Cleanout Complete: "Property is cleared, cleaned, and ready to photograph."

NOTE: If the seller also chooses to pursue foundation repair (Scenario 3), add approximately 30–60 additional days for the structural engineer assessment ($5,000 for the report alone), investigation, and professional remediation with warranty. Structural engineers are not available on short notice — the assessment alone will likely take 30 days to schedule and complete.

PHASE 4: LAUNCH SEQUENCE

June 18 — Final Walkthrough: "Seller and agent walk the freshly cleared property together."

June 19 — Professional Photography: "Drone aerials and ground-level shots of a clean, presentable property."

June 20 — Professional Video: "Cinematic property video — no clutter, no debris, just potential."

June 22GO LIVE ON MLS: "All marketing deployed. Listing price: ~$575,000 (assuming $45,000 cleanout)."

June 25 — Video Published: "Professional video finalized and added to the listing."

Open House: TBD — "With the property cleaned out, an open house becomes a real possibility."

PHASE 5: THE MARKET RESPONDS

June 22–July 22 — Active Marketing Period: "Wider buyer pool. Cleaner presentation. Stronger first impression."

July 22Accepted Offer (Target): "Estimated sale price: higher than Scenario A due to improved presentation and broader buyer appeal."

PHASE 6: FINISH LINE

July 22–September 5 — Escrow Period: "Inspections, title, and final preparations."

September 5 — CLOSING DAY: "Keys transferred. Proceeds wired. You are done."

SCENARIO B SUMMARY

Listing Price: ~$575,000

Est. Sale Price: Higher than Scenario A

Timeline: ~150 days (+16 days)

Cleanout Cost: TBD

Expected Return: ~2x cleanout investment


WHICH PATH IS RIGHT FOR YOU?

Both scenarios lead to a successful closing. Scenario A is the fastest path — minimal investment, sell as-is, and let the buyer handle the cleanup. Scenario B requires an upfront investment and adds approximately 16 days to the timeline, but positions the property to command a significantly higher price, attract a broader buyer pool, and potentially qualify for financing beyond cash-only. Your Team Taparra agent will help you evaluate the cleanout cost, get professional quotes, and make the decision that maximizes your bottom line.

All dates are estimates based on current market conditions, assumed timelines, and seller/tenant cooperation. Actual dates may shift based on tenant move-out timing, cleanout scheduling, buyer activity, financing timelines, and other factors outside of our control. The cleanout cost-to-value ratio (2x return) is an estimate based on comparable market data and is not a guarantee of increased sale price. This timeline is not a guarantee of any specific outcome, sale price, or closing date. Prepared by Justin K. Taparra, RA, MRP | RS-81485 | Team Taparra, Brokered by eXp Realty (RB-21841).

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

NET PROCEEDS SUMMARY

154 Walker Ave, Wahiawa, HI 96786 | Heidi & Jason Richard | April 5, 2026

Prepared by Justin K. Taparra, RA, MRP | RS-81485 | Team Taparra | eXp Realty (RB-21841)

SCENARIO 1 — AS-IS: ~$79,571

List ~$525K | No cleanout | Foundation as-is

SCENARIO 2 — CLEANED UP: ~$120,377

List ~$600K | ~$30K cleanout investment | Foundation as-is

†Mobile Notary Fee: $0 if signing at Pearl Ridge escrow office. $200 if mobile notary required. Mortgage payoff per seller statement 03/23/2026. HELOC payoff per seller conversation 03/23/2026. Actual payoffs differ based on per diem interest and closing date. Commission amounts include Hawaii General Excise Tax (GE Tax) at 4.712%. Team Taparra effective rate: 2.7% + GE Tax (after 10% loyalty discount). Buyer's Agent: 2.5% + GE Tax. Conveyance Tax: non-owner-occupied rate 0.15% (below $600K threshold). Confirm with escrow officer. Capital Gains Tax: TBD — consult licensed CPA. Property purchased $398,000 on 05/09/2019. Cleanout estimate of $30,000 requires professional quote. Actual cost may vary. THIS IS AN ESTIMATED NET PROCEEDS WORKSHEET. ALL FIGURES ARE APPROXIMATE AND SUBJECT TO CHANGE. ESCROW PROVIDES THE FINAL CLOSING STATEMENT. CONSULT A LICENSED CPA FOR ALL TAX QUESTIONS.

Justin K. Taparra, RA, MRP | RS-81485 | (808) 349-6499 | justin@teamtaparra.com

Team Taparra | Serviced at the HIGHEST Level | Brokered by eXp Realty (RB-21841) | Prepared Exclusively for Heidi & Jason Richard | April 5, 2026

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